Shoprite, the country’s biggest supermarket chain, will pay customers for reusing its newly introduced recyclable bag.
South Africa does not have a law banning plastic bags.
However, to reduce littering and discourage customers from buying them, South Africa increased the plastic bag levy in April by 50% to 12 cents per bag.
Shoprite said on Tuesday that every time a customer reuses its new 100% recycled and recyclable plastic bag, which retails for R3, at Shoprite and Checkers stores, they will get 50 cents off their grocery purchase.
“Changing consumer behaviour by rewarding customers for re-using bags is a critical part of the retailer’s efforts to reduce plastic waste,” it said.
The retailer added that packaging of all broccoli, cauliflower, baby marrows, patty pans, baby gems, squash variety and fruit packs will switch to fully biodegradable and comfortable containers from early November.
Supermarkets have come under increased pressure to cut their use of plastic as images of littered oceans and beaches become commonplace, shocking both consumers and shareholders.
Shoprite has officially joined domestic rivals in efforts to curb plastic pollution. Its move comes weeks after Woolworths said it will remove single-use plastic bags from one of its stores during a six-month trial period.
Last Tuesday, Pick n Pay said it had removed all plastic straws from checkouts and would soon completely phase them out from cold-drink kiosks and replace them with paper straws, joining a growing number of companies that have said they would do away with disposable plastic straws.
The UN Environment Programme estimates that about 8 million tonnes of plastic are dumped into the ocean every year – the equivalent of dumping a rubbish truck full of plastic every minute – killing birds and marine life and compromising the ocean ecosystem.
It wants to eliminate single-use plastic by 2022 and says more than 60 countries, including China, France, Rwanda and Italy, have taken steps to ban or reduce plastic consumption.
– Reuters